Harden's says
The latest of the Danish-Japanese group's eight London branches is in the Westfield White City shopping centre at Shepherd's Bush, offering a mix of sushi and grilled dishes on yakitori sticks.
Harden's survey result
Summary
“LOVE this chain and would happily eat there any day!” – These “always buzzy” Nordic operations (originating in Copenhagen 30 years ago) provide a “tasty mix of sushi and grilled yakitori kebabs” in Scandi-minimalist dining spaces. One or two reporters hesitate at the prices for these luscious morsels – “not sure you can justify the cost of leaving full up” – but the overall satisfaction-level is high. They added a branch in Richmond’s former House of Fraser in May 2024 followed by another on Islington Green in September.
Summary
“Expensive, but high-quality yakitori skewers and sushi” are a “delicious and original offering that suit all ages”, and win little but praise for this “very consistent” chain, whose minimalist Scandi style reflects its origins in Copenhagen. Success continues to bring fast expansion, with recent openings in Westfield W12 (in December 2022) and Shoreditch (in March 2023) and more soon to follow in Richmond (October 2023) and Kingston (early 2024). Phew! Top Menu Tip – “truffle paste cauliflower side dish to die for (who knew?)”.
Summary
The “surprisingly delicious and wide-ranging menu” combines sushi with yakitori skewers (the so-called ‘sticks’) at this extremely popular Japanese-inspired group, whose “bustling” branches betray the Scandi style of their Copenhagen-based owners. It’s “a perfect choice if not everyone wants sushi” (even if it’s “expensive and portions are a bit on the small side”). A tenth branch is promised in late 2022 in Westfield W12.
Summary
“Absolutely top-notch food” – “pricey but great!” – is the key to the steady growth enjoyed by this Copenhagen-based Japanese group, whose most recent (2019) openings in Soho and Chelsea join established venues across London. It’s “an interesting concept, well executed” – “fresh and delicious sushi”, yakitori skewers, and “colourful, almost art-directed salads”, delivered in dining rooms that combine clean, Japanese minimalism with Danish hygge.
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